Bang & Olufsen Present Beosound Theatre: A Powerful and Immersive Soundbar

The premium Danish audio brand has announced Beosound Theatre: an innovative and meticulously crafted high-end soundbar and a powerful, immersive multi-product home cinema, all in one single product.

Tech spec

Beosound Theatre comes with 12 speaker drivers, including two custom-made long stroke 6.5” woofers and 800 watts of amplification power, providing up to 112dB sound pressure level. Speech clarity is managed by the custom-made centre channel, where the tweeter is mounted directly in front of the midrange. The alignment of these drivers ensures a better sound distribution elevating the quality audio experience for everyone in the room, while directivity has been designed to optimize speech quality. Beosound Theatre also introduces a new three-dimensional sound directivity. 

Starting with seven built-in outputs and supporting up to 16 external loudspeakers, the soundbar can be the heart of a full-blown Dolby Atmos 7.1.4 surround configuration. In this setup, Beosound Theatre functions as a centre speaker that merges the Dolby Atmos decoding and custom-tuned post-processing with Bang & Olufsen’s proprietary True Image algorithm to maximise the capabilities of all Bang & Olufsen loudspeakers.

Inspired by sailboats 

Beosound Theatre’s keel-like design makes it appear as if it is resting on an aluminium blade, floating in the air as one fluid form. This illusion was artfully created; the middle-extruded profile of the aluminium was polished and anodized with two end caps that were formed into a curved shape and split into four end caps. This enables the curved edge of the product to seamlessly fit the flat profile of the soundbar, creating one unified piece. Its solid oak lamella cover is made by a family-run factory in Denmark and perfectly matches Bang & Olufsen’s family of Beolab speakers. The design means that they can be easily disassembled or replaced, while the fabric version is designed to be a visually softer solution.

This timeless design is paired with a cutting-edge software platform called “Mozart”, which ensures the soundbar can connect seamlessly with products as far back as 1986, creating a cross-generational home audio setup. Because the platform is packed with processing power and memory, Bang & Olufsen can also introduce new features, capabilities, and connectivity over time to ensure an equally seamless experience with home audio settings of the present day – and those in the years to come. 

Built for any TV

Based on the principles of modularity, customers can easily transform the soundbar into a complete wall-mounted or floor standing Bang & Olufsen TV experience, so it blends in perfectly and doesn’t take up more space than an existing TV. Aluminium “wings” are also extendable for customers whose TV screens grow as they upgrade, proving that Beosound Theatre continues to provide perfectly integrated solutions that are future-proofed. The interface bracket is motorized and forms a seamless connection between the stand and the TV screen; a bracket includes a compartment to hide smart TV boxes and excess cables.

Where other systems simply send the bass to the most powerful loudspeaker – usually the subwoofer – Beosound Theatre uses all the loudspeakers in the system to work together as a single unit. This not only gives the maximum potential of the entire system but also helps to control resonance in the listening room, making sure that the various loudspeakers work with, and not against, each other.


The product comes with Bang & Olufsen’s new setup technology, Roomsense. By placing the external microphone at the listening position, Beosound Theatre will work with the Bang & Olufsen App to measure the distance from the listener to the soundbar. But more than this, it will also assign a role for each speaker based on the different placements, carry out sound compensation for each speaker if it is placed free standing, up against a wall or in a corner, as well as overall room compensation to avoid unwanted resonance. 

With Roomsense, everyone can make the perfect setup in a matter of seconds. But just as important, it allows for all kinds of placements of the speakers, so people can decorate their homes as they want – not based on the standard speaker placement. 

Kristian Teär CEO of Bang & Olufsen enthused: “Beosound Theatre completely redefines cinematic sound in the home. With its powerful sound, advanced technology platform and modular design, we bring the immersion of a multi-speaker setup into one soundbar that slots seamlessly with any screen. With Beosound Theatre we unleash the full potential of the high-quality streaming services now available to customers and bring the magic of the cinematic experience into the home. At the same time, it is built to last for decades due to its modular design, which allows you to update, rather than replace, this beautiful soundbar”.  

Available in a range of premium finishes and customisation options, Beosound Theatre retails from £5,590  for the fabric cover and £6,390 for the wood cover.

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