Best Design Hotels in London

The July London Victoria apartment-hotel is located just a five-minute walk from Victoria Station. Designed for modern lifestyles, the property offers 114 rooms, including family apartments with interconnecting spaces ideal for longer stays and multi-generational travellers. Interiors reflect Art Deco influences and Victoria’s rich architectural heritage with bespoke lighting, parquet flooring, marble details and an adventurous palette inspired by nearby royal parks. Each guest room is equipped with multifunctional oak joinery, integrated kitchen facilities and bathrooms with a distinctive chequered tile design.

The Idler Restaurant, led by Chef Jay Campbell, serves modern British cuisine with Mediterranean touches, complemented by a stylish bar for cocktails and wines. Guests can enjoy a deli for gourmet sandwiches, a dedicated co-working area, meeting spaces, an honesty bar, a fitness studio and wellness facilities including a sauna and cold room. Sustainability is central to the hotel’s concept, with BREEAM Excellent certification and eco-conscious materials used throughout.

The property’s “neighbourhood key” provides access to curated events and perks across all The July properties. Located near Buckingham Palace, St James’ Park and West End theatres, the apartment-hotel is well positioned for exploring central London.

Page8 is a minimalistic bolthole offering comfort and style in a prime London location, perfectly tucked away between Trafalgar Square and Covent Garden. It offers guests an extremely comfortable base, with all the in-room facilities a modern-day traveller would expect. A complimentary minibar is available for Superior Double, Deluxe Double, Junior Suite & Family Rooms room categories. Page Common is the ideal place to enjoy a light breakfast, a coffee or wine, and local beers.

St Martins Lane Hotel is located in the heart of London. The original design was made in 1999 by Starck, an award-winning architect. The building was reconstructed in 2014. It still has its original allure, just with modern technology and facilities. The place has a simple decor with calm colours. Around the recessed bedheads, there is a lighting system that allows you to pick a green, blue, pink or yellow light. With this system, you can match the lighting with your mood, and it only takes a simple flick of a switch.

Architect George Dance the Younger conceived this property back in the 1800s. These days it enjoys a spot in one of the capital’s trendiest corners. Rooms and suites hark back to its origin story, with rich jewel tones, patterned wallpapers and Persian-style rugs. Many come here just for the restaurant; Quercus is a destination in itself, with chef Stephen Englefield serving South East Asian inspired dishes prepared using ingredients from our own shores. And it’s well worth stopping for a tipple at the bar, whose cocktail menu uses V.R. Vickers Google Book as its muse.

It is located within sight of the Marylebone, the Dorset Square Hotel is the perfect accommodation option for both business and pleasure when in London. This boutique hotel is set up in a spectacularly renovated regency townhouse. It offers luxury accommodation for couples with top class-cuisine. It also has a magnificent view of a lush private garden square which was the first Marylebone Cricket Club ground.The rooms exquisitely pair scintillating design with minimalist, gadget-lit comfort. The interior also includes vibrant colours with contrasting eccentric fabric.

Located in the middle of London’s flashy Pimlico neighbourhood, in the district of Westminster. This small boutique hotel is set up in a recently re-established and modernised Georgian townhouse. The Artist Residence London consists of ten high-ceilinged rooms offering luxury accommodation, a stylish cocktail bar and an all-day restaurant. The décor includes contemporary artwork, bare brick walls and all sorts of elegant clutter – from tea crates, Kilner jars to bespoke milking stools remodelled into bedside tables.

Found on the city side of London’s trendy Shoreditch, this diamond-shaped hotel makes for a dazzling landmark. The 288 rooms are a minimum of 25 square metres with Sky TV, mood-lighting and electronic curtains, while bathrooms have underfloor heating, rainfall showers and products by Soap Co. The hotel’s restaurant, Moor + Mead, serves seasonal British food in a casual environment and the bar is found on the mezzanine. A spa incorporates an indoor pool with a hydromassage feature, a sauna, a jacuzzi and treatment rooms. Montcalm East is part of Marriott’s Autograph Collection. 

If you prefer to have your own cooking and dining facilities while staying in London, Leman Locke in Aldgate is a great choice. The self-contained studios and apartments are well placed in the super-cool east, with good transport links into the rest of the city. Each has good views, its own bespoke furnishings, a kitchenette, washing machine, minibar, Apple TV Box and Samsung smart TV. Neutral palettes with pale pastels provide a soothing ambience in the airy, light-filled rooms. For guests wanting to make use of the aparthotel’s shared facilities, there’s also a fitness centre, cafe and bar onsite.

Conveniently located just a five-minute walk from Stratford train station with easy connections to central London, Westfield Shops, Hackney Wick and Queen Elizabeth Olympic Park all on its doorstep – this hotel is a great base for those who want to explore East London. Guest rooms and suites are modern and minimalistic in design and offer all the in-room amenities a modern-day traveller would expect from the Hilton name.  A relaxed vibe flows through the hotel which offers guests the choice of three restaurants; the All-Day Lounge Bar and Terrace serves breakfast through to dinner, whilst light bites and creative concoctions can be enjoyed at the Cocktail Bar and the Rooftop Bar, located on the 18th floor really is a premier vantage point. Secured and self-parking is also available for guests choosing to travel by car.

One of London’s most iconic hotels in London, The Trafalgar rises out of the eponymous square and is a beacon of luxury and sophistication. The hotel’s rooms and suites are the definition of cool Britannia as they have flair and character. The rooms and suites have glorious views of Trafalgar Square and are equipped with walk-in showers, minibars and many other amenities. The Trafalgar is home to its own state-of-the-art fitness centre and a business centre which has meeting rooms and workspaces. The hotel’s rooftop bar and restaurant has arguably one of the best views in London. The Rooftop serves a range of drinks and cocktails and a variety of sharing plates and light bites. The hotel is also home to an exceptional cocktail bar called Rockwell, which serves 11 bespoke cocktails which tell stories of London and its heritage.

The Laslett occupies a total of five Grade II listed Victorian Townhouses in the ever-trendy borough of Notting Hill and is named after the founder of its famed carnival. Bedrooms – of which there are 51 – range from singles to suites offering up to two bedrooms and a living space. The Recharge Rooms offers cutting-edge spa treatments and wellness/fitness classes. And there’s a library, The Henderson Bar and a lounge – guests can order food to consume in any of these, or the bedrooms – as well as a boutique selling arty pieces worthy of its location.

TRIBE London Canary Wharf has recently opened its first property in the UK, in the capital’s premium business district. This design-led hotel boasts 320 rooms all of which offer outstanding bedding, a comfortable sleeping experience, and quality bath amenities whilst its public spaces are stylish and functional and appeal to a cosmopolitan crowd. The 24-hour hotel guest-only social Hub’ occupies the ground floor and is a place to work, play, eat and meet. For a relaxed dining experience, the all-day restaurant Feels Like June, serves a varied menu inspired by Europe-meets-West Coast flavours using locally sourced ingredients and welcomes both local residents and hotel guests.  The 24-hour Grab & Go counter offers everything to satisfy modern travellers’ needs when time is of the essence.