Casa Cook, the design-led hotel group known for its barefoot bohemian energy and coastal properties, is expanding. Marking its first property in Northern Italy, the brand has gone inland, launching in the Alps. Opened in August 2025 and named after its home village of Madonna di Campiglio, the hotel is surrounded by the jagged peaks of the Brenta Dolomites. So while those familiar with Casa Cook will find some familiarity here, the destination it inhabits — with a nearby glacier, lake and granite church — offers a striking change to what’s gone before.
The rise of the coolcation
Casa Cook is on trend with this approach to travel. As overtourism continues throughout Mediterranean coastlines in peak summer and HNW travellers increasingly seek cooler climes, the Alps have emerged as a top summer getaway. Thanks to the rise of ‘coolcations’, mountain holidays are no longer winter-only territory, but a smart year-round proposition (the property is an excellent base for skiing too). And Casa Cook is part of this shift. Casa Cook Madonna is nestled in the ‘Pale Mountains, or ‘Dolomites’, part of the Southern Limestone Alps close to the Austrian border. The UNESCO-protected range is considered by some to be the most beautiful in the world, with dramatic features including steeples, pinnacles and rock walls.
Mi casa, su casa
For those unfamiliar with the other hotels, Casa Cook comprises a selection of serene, minimalist and nature-inspired adults-only properties (think earthy tones which blend seamlessly into the terroir). Madonna joins existing sister hotels in coastal parts of Italy, Egypt and Greece. Each has a distinct identity infused by local culture, yet a continued thread of understated cool, and a shared philosophy of ‘Parea’ (defined as joyful friendship, shared experiences and soulful connection). Casa Cook holds space for the traveller to slow down and experience effortless living, with tailored wellness treatments and seasonal menus.
Northern Italian style
This, of course, is a region known for design and style (you’ll likely have flown into one of the classic art and fashion hubs of Venice, Verona or Milan to get here). So it’s no surprise that the decor reflects these geographical style-forward sensibilities. High-quality dark leather and wood furnishings blend midcentury and contemporary aesthetics, large modern art pieces adorn the occasional wall, and soothing earthy tones flow throughout the property. The views, too, are ever-present. Large picture windows handsomely frame snowscapes that invite you to explore outside.
Altitude 1.511m
This is the hotel’s restaurant, with a breakfast, lunch and dinner service, as well as a more casual all-day menu (bed and breakfast and half board packages are available when booking). Its menus reflect the blend of Italian and Tyrolean cuisine, with dishes such as Trentino spätzle with farmyard ragù and Trentingrana cheese fondue, casunziei filled with potato and beetroot, and a quirky dessert which represents Mont Blanc reimagined as a mushroom. There’s also a bar and terrace open from 11 am to midnight.
Madonna’s mountain sanctuary
Naturally, the restorative therapies available at Casa Cook Madonna harness the power of the surrounding mountains. Organic products from the Austrian Saint Charles Apothecary range are used in the spa treatments, which range from a magnesium ritual to a herbal refresh to reflexology. Guests also have access to a softly lit gym and sauna.
Book a break here, and you’ll receive a friendly welcome, with personal service throughout your stay. You’ll also breathe some of the clearest air on the planet. So if you’re in need of some calm, peace and restoration, check out Casa Cook’s latest venture: Casa Cook Madonna.
Find out more: https://casacook.com/our-hotels/casa-cook-madonna/
