Bright and bold with a neon interactive veil-like façade, the W London’s commanding positioning on the most prominent corner of Leicester Square crowns it as one of London’s most visually striking hotels.

The hotel opened in 2011 and since then nothing quite like it has been built in London – the hotel embraces a minimalist futuristic look using curved glass panels to soften its imposing form whilst simultaneously reflecting the pulsating lights of Soho and the West End. Inside, the W London continues its bold, contemporary aesthetic with interiors designed to evoke the brand’s signature mix of ultra-contemporary detailing and playfulness. Each of the 192 guest rooms and suites features modern furnishings, smart technology through their DigiValet tablet system, generously sized W MixBar, disco ball and floor-to-ceiling windows, allowing you to soak in the atmosphere of Soho below, think of this as your own private party pad.

Head down to level one where you can mix and mingle over a playful brunch, dinner or afternoon tea in the W Lounge and enjoy an innovative cocktail at The Perception. Break a sweat at FIT, then recharge at AWAY Spa before premiering a blockbuster in their Screening Room and use the hotel’s Whatever/Whenever® service to take care of everything else.

Base yourself here and you’ll be perfectly situated for both the shops and world-leading theatres of England’s capital. Located in Marble Arch, the bustle of Oxford Street is a stroll away, but in this salubrious Mayfair neighbourhood, guests are cocooned in elegance. Some of the executive rooms and suites at this 5-star establishment offer views over Hyde Park, balconies and sofa beds, with all bathrooms crafted from Italian marble. Suites come complete with lounge access offering complimentary food and drinks throughout the day and evening in the Lanes of London restaurant. A fitness centre features an indoor pool, steam room and gym with optional massage and spa treatments available too. And the hotel’s restaurant, Lanes of London is a chic venue for classic British-inspired dishes, botanical afternoon teas and craft cocktails. 

This recently launched 16-storey establishment on the corner of Leicester Square is defined in a new category of accommodation: super boutique. While large in size, the hotel is intimate in nature. Operated by the privately owned Edwardian Hotels London group, it blends style with sustainability and high-end facilities. Guests unable to sleep – or those who like to socialise into the night – can frequent The Y Bar, The Drawing Room, and The Whisky Room.  A Japanese restaurant, bar and terrace are found on the eighth floor. While below ground, lies The Retreat, a wellness sanctuary with holistic therapies for body and mind, as well as a soothing hydro pool.

A few minutes walk from Trafalgar Square is this relatively unassuming, Edwardian fronted 153-bedroom hotel. But this was in fact, the original HQ for Scotland Yard, now a five-star refurbished property, that’s part of the Hyatt’s Unbound Collection. The interiors are modern, yet effectively pay homage to the building’s past, with copious memorabilia and artworks. The Yard is the hotel’s aptly named restaurant, plus there’s a cosy colonial style Parlour and a whisky bar evocative of the art deco era. It’s also pet friendly, offers valet parking and has an onsite fitness centre.

Located near the picturesque banks of the Thames, near London’s most iconic landmarks, The Westminster London, inspired by Ian Fleming’s James Bond, reopened in May 2021 following an extensive multimillion-pound refurbishment. The hotel features 464 beautifully designed guestrooms, ranging from standard rooms to suites, all equipped with modern-day essentials such as flat-screen TVs, complimentary Wi-Fi, and bottled water. Guests can enjoy the on-site gym rooftop gym with Peloton equipment and incredible views or indulge at the Westminster Bar & Grill, a modern steakhouse with a carefully curated wine list along with its own unique bowling alley. Additionally, the Westminster Café on the ground floor offers casual dining with a selection of hot drinks, juices, sandwiches, snacks, and canned cocktails, perfect for a quick breakfast or a pre-dinner drink.

Situated on Leicester Square, the Victory House London has commanding views of many of London’s most prestigious red carpets. Close to Soho, Chinatown and Covent Garden, Victory House is the ideal place for guests who wish to stay near the action. The hotel’s 86 rooms are spacious and chic, they are adorned with subtle nods to the area’s cinematic history which gives the rooms character. Many of the rooms gaze out over Leicester Square and they are all equipped with plush beds, a range of amenities and bathrobes. Victory House is home to an exquisite cocktail bar which serves a variety of expertly prepared cocktails. Victory House also boasts its own French Bistrot which uses only the freshest ingredients and serves classic French dishes with a modern flair.

Step away from the urban sprawl and into an urban oasis; the tree-filled garden at Ham Yard features a bronze sculpture centrepiece by Tony Cragg. Inside you’ll find eclectic interiors by designer Kit Kemp, with vintage elements, bold patterns, bright colours and an array of art. Each room has its own personality, alongside handmade mattresses, rain showers and custom-designed furniture. Dine in a rooftop terrace bar, the Mediterranean-inspired Orso restaurant and take drinks in the bar. Guests also have access to a screening room, a spa and a fitness centre, plus a bespoke hat service where you can design their own headwear.

Part of the boutique Doyle Collection, this is a thoroughly modern property. The rooftop terrace is a real gem, with outdoor fireplaces, flat-screen TVs, cushioned sofas and rugs. An excellent place for a workout, the hotel’s Third Space gym and spa has an 18m indoor pool, as well as alternative therapy treatments. 250 bedrooms have accented vibrant colours and bold patterns, augmented by contemporary art pieces. Families are welcome with open arms; The Marylebone provides kids’ menus, free meals for under fives and teepee beds with inflatable mattresses, camping lamps, cookies and a flask of milk on request.

Europe’s first Grand Dame, The Langham opened its doors in 1865, soon racking up an illustrious list of patrons, like Louis-Napoleon III, Charles Dickens, one of the “Cambridge Five” spies Guy Burgess, Mark Twain, Princess Diana, Lady Gaga and Angelina Jolie. It has been an innovator on the international hotel scene, with a prestigious reputation. It boasts a timeless elegance and award-winning eating and drinking venues overseen by Michel Roux Jr; Palm Court, Artesian Bar,The Wigmore and Roux at the Landau. Chuan Body + Soul Spa and Health Club has an Asian theme with a huge heated indoor pool.

This modern glass-fronted building has 249 naturally styled bedrooms and suites, each with traditional Japanese tea sets, Grown Alchemist toiletries, 4k ultra HD TVs, contemporary detailing and the brand’s own luxury mattresses. A wellness centre includes a Pilates Reformer studio and treatments such as Nobu Zen, the brand’s signature ritual incorporating stretching and massage. Whether you stay here or not, do eat here. Nobu’s international range of restaurants have a trademark style, incarnated by the highly acclaimed Tokyo-based Chef Nobu Matsuhisa. There’s a Japanese-inspired afternoon tea, lounge, bar and Laurent-Perrier Terrace overlooking Portman Square and serving Nobu’s signature dishes.

Get a taste of Japan in the heart of London at The Prince Akatoki. A stay here is a minimalist and mindful, yet five-star experience. The interior design evokes calm and tranquillity with lots of natural materials across 82 premium bedrooms. Alongside the ethos of Japanese hospitality, the property is full of furnishings and decorative touches that evoke the feel of Japan. And of course, the food follows suit. Guests can dine on fusion cuisine or bottomless brunch and take a sushi masterclass at TOKii, as well as enjoying an Asian whisky at The Malt Lounge and Bar.

A quintessentially British property, The Churchill is right at the heart of Marylebone, moment’s away from Selfridges and Oxford Street but offering a more peaceful setting overlooking Portman Square Garden. Its namesake (the iconic Prime Minister Winston Churchhill), is remembered in details and subtle nods throughout. A large property, it has 390 bedrooms and 50 suites – some of the latter offering multiple bedrooms and expansive living areas. It’s also home to the award-winning Churchill Bar and Terrace, Michelin-starred Locanda Locatelli and the all-day dining venue, The Montagu Kitchen. The Churchill is part of the Hyatt Regency collection.